//Verizon will soon raise prices on certain unlimited plans — yes, again

Verizon will soon raise prices on certain unlimited plans — yes, again

Illustration by Alex Castro / The Verge

If you haven’t changed your Verizon data plan in a few years, take note: starting August 29th, the company is increasing the cost of its “Mix and Match” unlimited plans that debuted in 2018. They had truly confounding names like Go Unlimited, Beyond Unlimited, and Above Unlimited. I had some feelings on Verizon’s perplexing branding at the time.

If you’ve held onto one of those legacy plans in the years since, you can expect a rate increase of $3. The Mobile Report first reported on the news, which Verizon has since confirmed on its website. During a conference interview this morning, the company’s chief financial officer, Tony Skiadas, also mentioned the pending hikes.

“There were changes both on the single line and multi line for the…

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